A better business
begins with Loan Market.

Unlike other franchise models, the Loan Market service plan gives you the freedom and flexibility to run your broking business the way you want to run it – there are no strict constraints here.

Tap into a trusted consumer brand with high-touch 'done-for-you' marketing support and specialised training and support, but without the limitations that often come with a franchise model. Loan Market brokers are some of the most productive in the industry and settle 66% more than the industry average.

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A trusted brand

Average feedback score 9.8/10

Loan Market has helped Aussies for over 29 years and carries a reputation of going over and above to ensure clients get a fair go with finance.


A brand of attraction

Loan Market branded brokers get 3X more digital leads*

Loan Market brokers get leads from day one and support to tap into Australia's largest real estate network, Ray White.
*than independently branded broker businesses


Strong brand recognition

Seen over 22.4 million times in 2022

With a 500+ broker community across Australia, the Loan Market brand is far more recognised than independent broker brands.

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Loan Market Logo

We’re on a mission for Loan Market to be the most known, liked and trusted brand in finance. Loan Market brokers provide the best client experience in the industry, with a serious commitment to their customers.

Nationally, Loan Market boosts brand presence and awareness through search engine optimisation and topical consumer content, and supports brokers to boost their local area marketing through owned, earned and paid media. Think a strong online and social media presence, more 5-star Google reviews and glowing customer testimonials. Plus advertising on buses, billboards and strong community engagement.


Loan Market has a suite of industry-leading marketing platforms and specialised expertise to help you find and keep more clients. By boosting your online visibility and optimising your lead channels for conversion, see how effective digital marketing will boost your revenue.

Get allocated leads from day one to boost your pipeline and take advantage of a custom-built website optimised for your business that is easily editable, compliance-checked and designed to capture leads.


Benefit from a partnership
with Ray White

Tap into Australia’s largest real estate referral network and generate more leads from your referral partners using our easy-to-refer digital tools, flyers and campaign drives. Our exclusive partnership with Ray White enables Loan Market brokers to integrate a Ray White referral partnership into their business from the get-go.


How we've helped families get into homes since 1994


Loan Market helped Nitish Kumar's
business generate over 900 leads in 12 months

Find out how

Hear it from our brokers

How Mel Wright grew Zest Mortgage Solutions from $46M to $116M in 12 months.

Oct 31, 22

How Loan Market helped Nitish Kumar’s business generate over 900 leads in 12 months

Nov 12, 22

Success Breeds Success: Nitish Kumar

Feb 20, 23

Success Breeds Success: Dan Pym

Mar 22, 23

Success Breeds Success: Sarah Thomson

Apr 20, 23

Efficiency unleashed: How Everlend’s kaizen-optimised tech strategy rescues 200+ hours, empowering productivity and profit

May 19, 23

Success Breeds Success: Grant Rheuben

Jun 28, 23

Banker to Broker - Going from 'One Size Fits All' to Community Champion

Jul 10, 23

Success Breeds Success: Youeil Shol

Jul 26, 23

The rise of one of Australia's leading brokerages - Green Finance Group

Aug 21, 23

Success Breeds Success: Balpreet Bal

Aug 31, 23

Success Breeds Success: Jacob Decru

Sep 26, 23

Educating, assisting and inspiring customers. How Brenden Lowbridge brought his vision to life by scaling his business

Oct 06, 23

Success Breeds Success: Carol King

Nov 22, 23

Maximising Productivity: How Caleb Bax doubled his volume capacity through an improved process; strengthening efficiency and customer service.

Jan 23, 24

Cultivating Excellence: Sam and Bechara’s blueprint for success with Loan Market

Jan 29, 24

The 2024 Outlook

Feb 01, 24

Success Breeds Success: Sam + Bechara

Feb 28, 24

Breaking Barriers: How Carol King, a Banker-Turned-Broker, spearheaded industry change for single parents

Mar 20, 24

From Vision to Validation: Entourage’s Ascent to $520M in Three Years

Mar 22, 24

Success Breeds Success: Isabella Constantinou

Apr 06, 24

Success Breeds Success: Robert Flynn

May 15, 24

Success Breeds Success: Mary-Louise Medlin

Jun 26, 24

Success Breeds Success: Daniel Zarkovic

Jul 23, 24

Case Studies

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We’ll help you grow your team, streamline your processes and build new revenue streams to create a more profitable business.