LMG welcomes new on-the-ground team members to support expanded offering

Natalie Viney has been appointed Broker Success Manager in NSW while Anneliese Lambooy has taken on the role of Growth Manager for Queensland, respectively.

Their focus will be helping new business owners hit the ground running - ensuring their onboarding experience is seamless, supported, set up for growth - and help them thrive with the tools and support to dominate their markets.

The appointments come as LMG continues to invest in resources that make it easier for brokers to join and grow within its network - from dedicated onboarding programs and technology, fast-start training to marketing and diversification support.

Ms Lambooy joins LMG after several years in proptech, driving engagement and adoption across real estate agencies through the listings platform Homely.

“I’ve spent a lot of time supporting business owners with their strategic goals,” she said.

“Coming into LMG, it’s easy to see the investment that’s gone into MyCRM - it’s clear that brokers here are set up to scale with the right tools behind them. Overall, the support and training on offer strengthens businesses at every stage of their journeys.”

Ms Viney, who has received multiple industry accolades including Aggregator BDM of the Year (Better Business Awards NSW) and BDM of the Year (MFAA Excellence Awards), is reconnecting with familiar faces in her new role, having previously managed the Loan Market portfolio while BDM at Bridgit.

“LMG has a strong reputation for looking after its business owners, and it’s been amazing to see that culture in action,” she said.
LMG CEO and Executive Director, Ewen Stafford, said Ms Viney and Ms Lambooy would play an essential role in helping new brokers make confident transitions and quickly realise the benefits of joining LMG and Loan Market.

“Every business owner joining LMG is making a big decision - and they deserve to feel supported from day one. Natalie and Anneliese will help them find their rhythm fast: making sure they understand the tools, the tech and the opportunities available to diversify and grow,” Mr Stafford said.

“Our goal is to give every broker business the backing, flexibility and confidence to grow an outstanding business through every stage of their journey.”