More deals. More revenue. Less effort.
More Deals. More Revenue. Less Effort.
The only CRM built for brokers who diversify.
Brokers who diversify earn more. Don't let your clients (and commissions) walk out the door. MyCRM Diversified makes asset & commercial finance effortless.

Stop saying 'no' to deals (and losing revenue)
Your clients already trust you. So why send to another broker or bank?
Every time you pass on an asset or commercial loan, you're leaving revenue on the table. MyCRM Diversified makes it easy to say 'yes' - no lost clients.
Stop saying no to deals,
and losing revenue
Your clients already trust you. So why send to another broker or bank?
Every time you pass on an asset or commercial loan, you're leaving revenue on the table. MyCRM Diversified makes it easy to say 'yes' - no lost clients.

The smartest way to diversify
All deals can be done in one place.
Streamline every deal with smart technology - perfect for residential brokers starting to write or seasoned asset & commercial pros looking to work smarter.
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step.
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
The smartest way to diversify
All deals can be done in one place.
Streamline every deal with smart technology - perfect for residential brokers starting to write or seasoned asset & commercial pros looking to work smarter.
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step.
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step
Start saying yes to commercial & asset deals. No extra systems, no guesswork. MyCRM guides you through the process step-by step

Start saying yes to commercial & asset deals.
No extra systems, no guesswork. MyCRM guides you through the process step-by step.
Lender-ready credit papers.
Clean, professional submissions, done in days, not weeks.
One client record, one place.
No re-keying data. Client data flows seemlessly cross every deal and deal types.
Lender policies, calculators, and lookups.
Built-in, right where you need them.
Full deal visibility.
Live deal boards & performance reporting to keep you in control.
Keep every client.
Stop sending deals elsewhere, manage everything inside MyCRM.
Not ready to write?
Refer in one click to a specialist. Earn commission without doing the heavy lifting.

The smartest way to diversify

Start saying yes to commercial & asset deals
No extra systems, no guesswork. MyCRM guides you through the process step-by-step.

Lender-ready credit papers.
Clean, professional submissions, done in days, not weeks.

One client record, one place.
No re-keying data. Client data flows seamlessly across every deal and deal types.

Lender policies, calculators, and lookups.
Built-in, right where you need them.

Full deal visibility.
Live deal boards & performance reporting to keep you in control.

Keep every client.
Stoop sending deals elsewhere, manage everything inside MyCRM.

Not ready to write?
Refer in one click to a specialist. Earn commissions without doing the heavy lifting.
Trusted by 5,000 brokers across Australia.

“I was hesitant about commercial deals, but MyCRM made it so simple - since starting, I've increased settlements by 1900%! It's a game-changer for my business."
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NIC CLUNES
Director & Principal Mortgage Broker

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The smartest way to diversify
Asset-Specific Social Media Marketing Plan
Full of engaging content, our comprehensive social media calendars – that support businesses across consumer asset, commercial asset or a combination of both – are designed to engage brokers' followers across Facebook, Instagram and LinkedIn.These monthly marketing plans also include a guide on how you can use the calendars in collaboration with applying your brand kit to the designs via Canva.
Don't have time to post to your socials? We’ll take care of it.
Supercharge your social media presence – a management tool that effortlessly schedules and shares captivating, relevant content across your business's social accounts, captivating your audience and boosting your online impact.
Elevate your brand presence with Canva Design Suite.
You'll have access to your brand kit, where all of your businesses assets including logos, fonts, and brand colours are housed in the one place.
Find a range of fresh, engaging, on-brand print & digital designs that you can schedule directly to your social media.
Authentic video production, done for you.
Get thumb-stopping videos tailored for you and your audience to become the most known, liked and trusted broker in your marketplace.
Templates are expertly curated for you by our marketing team, with your brand automatically applied.
An automated client satisfaction and review platform to help you capture client feedback and get more Google Reviews.
Asset-Specific Social Media Marketing Plan
Full of engaging content, our comprehensive social media calendars – that support businesses across consumer asset, commercial asset or a combination of both – are designed to engage brokers' followers across Facebook, Instagram and LinkedIn.These monthly marketing plans also include a guide on how you can use the calendars in collaboration with applying your brand kit to the designs via Canva.
Don't have time to post to your socials? We’ll take care of it.
Supercharge your social media presence – a management tool that effortlessly schedules and shares captivating, relevant content across your business's social accounts, captivating your audience and boosting your online impact.
Elevate your brand presence with Canva Design Suite.
You'll have access to your brand kit, where all of your businesses assets including logos, fonts, and brand colours are housed in the one place.
Find a range of fresh, engaging, on-brand print & digital designs that you can schedule directly to your social media.
Authentic video production, done for you.
Get thumb-stopping videos tailored for you and your audience to become the most known, liked and trusted broker in your marketplace.
Templates are expertly curated for you by our marketing team, with your brand automatically applied.
An automated client satisfaction and review platform to help you capture client feedback and get more Google Reviews.

Start saying yes to commercial & asset deals
No extra systems, no guesswork. MyCRM guides you through the process step-by-step.

Lender-ready credit papers.
Clean, professional submissions, done in days, not weeks.

One client record, one place.
No re-keying data. Client data flows seamlessly across every deal and deal type.

Lender policies, calculators, and lookups.
Built-in, right where you need them.

Full deal visibility.
Live deal boards & performance reporting to keep you in control.

Keep every client.
Stoop sending deals elsewhere, manage everything inside MyCRM.

Not ready to write?
Refer in one click to a specialist. Earn commissions without doing the heavy lifting.
Tailored-Made Website for Asset Brokers
Leading-edge website solutions tailored to you, helping you showcase your expertise and connect with clients seamlessly, elevating your digital brand to new heights.
Most cost-effective paid social media advertising platform to keep you on top of mind and position you as the most known, liked and trusted expert.
All-in-one solution for social media advertising, empowering businesses to shine in their local market by creating a compelling online presence and connecting with their target audience effectively.
Leads program that provides leads from day one and can be scaled to your business needs.
Marketing consultancy service that works with businesses to review the current landscape and identify opportunities aligned with business goals.
Diversified is included in MyCRM.
No extra costs. No barriers. Just more deals.
Not with LMG? Book in a demo with the team today!

Solutions to create bespoke content, and achieve social proofing
Asset-Specific Social Media Marketing Plan
Full of engaging content, our comprehensive social media calendars – that support businesses across consumer asset, commercial asset or a combination of both – are designed to engage brokers' followers across Facebook, Instagram and LinkedIn.These monthly marketing plans also include a guide on how you can use the calendars in collaboration with applying your brand kit to the designs via Canva.
Don't have time to post to your socials? We’ll take care of it.
Supercharge your social media presence – a management tool that effortlessly schedules and shares captivating, relevant content across your business's social accounts, captivating your audience and boosting your online impact.
Elevate your brand presence with Canva Design Suite.
You'll have access to your brand kit, where all of your businesses assets including logos, fonts, and brand colours are housed in the one place.
Find a range of fresh, engaging, on-brand print & digital designs that you can schedule directly to your social media.
Authentic video production, done for you.
Get thumb-stopping videos tailored for you and your audience to become the most known, liked and trusted broker in your marketplace.
Templates are expertly curated for you by our marketing team, with your brand automatically applied.
An automated client satisfaction and review platform to help you capture client feedback and get more Google Reviews.

Solutions to engage, and nurture your existing database
Letting brokers engage their existing database, build lasting client relationships, and drive business growth.
ActivePipe is the platform you can use to engage with your database through email and SMS marketing.
Keeping you top of mind with clients even after a deal has been done, helping you to unlock any future opportunities.
Automated email journeys that nurture lasting relationships with clients at every critical milestone, from settlement to birthdays, maximising lifetime value.
Re-engaging potential clients through an automated monthly email newsletter and seasonal content, ensuring no opportunity is lost, and cultivating valuable relationships that ultimately drive conversions.
Templates are expertly curated for you by our marketing team, with your brand automatically applied.
Deliver the unexpected for your customers
Automated post-settlement gifts that are designed to surprise and delight customers, allowing you to stand out in a digital age.

Solutions to increase
online visibility, and searchability
Tailored-Made Website for Asset Brokers
Leading-edge website solutions tailored to you, helping you showcase your expertise and connect with clients seamlessly, elevating your digital brand to new heights.
Most cost-effective paid social media advertising platform to keep you on top of mind and position you as the most known, liked and trusted expert.
All-in-one solution for social media advertising, empowering businesses to shine in their local market by creating a compelling online presence and connecting with their target audience effectively.
Leads program that provides leads from day one and can be scaled to your business needs.
Marketing consultancy service that works with businesses to review the current landscape and identify opportunities aligned with business goals.
See which service plan suits your business
See which service plan suits you
Our tech is built around our key principle of making you more productive.
Meet our Marketing Team
Whether starting a new business and building an existing brand, we have a suite of industry-leading marketing platforms and specialised expertise to help you find and keep more clients.

Save you time
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Grow your business
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Diversify your revenue with AFX

Keep you safe
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Find & keep clients
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Deliver a superior customer experience at every touchpoint - digital and in-person
With a net promoter score of +96, our brokers’ customers rate their experience well ahead of the industry.
Powered by our multi-award-winning platform MyCRM, The Loan Market Way is a step-by-step customer journey that helps you deliver a market-leading customer experience throughout the loan application process and lifecycle of the loan.
With our 60+ panel of banks and lenders to choose from, you’ll find a loan solution best suited to every client’s needs that is in their best interest.
Extend your clients' lifetime value by automatically staying in touch for the life of their loan and beyond.
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Due to the non-scroll layout on mobile view.

Know how to manage a loan from lead through to settlement

Know how to manage a loan from lead through to settlement

Know how to manage a loan from lead through to settlement

Know how to manage a loan from lead through to settlement

Know how to manage a loan from lead through to settlement

Know how to manage a loan from lead through to settlement
Frequently Asked Questions
You will need a basic understanding of asset and commercial finance - and our team and training programs can help you get up to speed.
However the information and analysis you need to complete is clearly laid out in the forms, making it easy, even for first-timers.
Our specialist team are on hand to support you.
Glad you asked!
No more re-entering client data, all of your applications are now digital and streamlined, track and report in one place. And we’re only just getting started.
Yes! Reach out to your BSM and/or your local commercial or asset finance specialist.