In just twelve months, Samantha Barnett is forging a path as one of Loan Market’s stand-out brokers, hitting the ground running with significant lead generation and customer success. Achieving entry to CBA’s prestigious $1B club as a BDM, she felt like she’d hit a ceiling in the banking world, son 2021, she joined LMG as a Growth Manager. Immediately recognising that broking offered significant opportunities that perfectly fit her personality and professional experience, she dove into broking, becoming a Loan Market business owner.
Choosing Loan Market was an easy decision, given her familiarity with the brokerage and LMG as an aggregator. To accelerate her business growth, she planned her start date with the settlement date of a loan book purchase. When the purchase didn’t settle in time, Sam relied on Loan Market’s comprehensive suite of marketing solutions to help her generate business, landing on her feet, up and writing from day one.
“Knowing that Loan Market has done the research and a team of marketing experts, why would I try and involve myself in something where an expert can do it? My website, my Google Business profile, being recognised on Facebook and Instagram, Amplify–I have everything turned on, and it’s been the simplest part of my business. It’s set and forget.”
Samantha Barnett, Director of Loan Market Scenic
Sam’s business is generating effortless 5-star Google reviews, through Sam’s dedication, knowledge and service as well as the strength and reputation of the Loan Market brand. In her first few months of business, Sam would finish a client meeting and ask how they came to hear about her, to which they would often respond explaining they saw Loan Market’s online marketing.
“If I were to call myself ABC Home Loans, how would that identify my business to a potential customer? They would have no idea. So at the very start, being Loan Market Samantha Barnett gave me the very best chance to be found.”
As a Loan Market business owner, Sam received an exclusive introduction to her local Ray White agent. This connection quickly developed into a mutually beneficial referral partnership, with both parties gaining valuable endorsed leads from one another. An opportunity that Sam shares would not have been possible without Loan Market. LMG’s network also helped her diversify into commercial lending, boosting her business’s revenue streams and enhancing her service offerings.
“The network is just awesome. I knew they were awesome already, but it really is the unsung hero of what the Loan Market proposition offers.”
A year on from starting her business, Sam’s writing $5M+ per month on her own and attributes around 70% of business to Loan Market’s marketing automation. Despite this remarkable achievement, Sam shares that her definition of success is to have more time and freedom to be with her family, and have her business be known for its relationships, not transactions. With a perfect 5-star Google review rating, she’s well on her way to achieving this goal.
“Success looks different to everyone. You don’t have to be everyone else. You don’t have to be a Chairman’s Club broker to be successful. You don’t have to have ten staff. You have to be you.”
