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LMG and Bridgit partner to deliver broker-first, tech-enabled bridging finance to Australia’s largest broking community

Written by LMG | Jul 29, 2025 5:51:24 AM
LMG, Australia’s largest aggregator, and Bridgit, specialist non-bank lender, have partnered to launch a co-branded solution - Bridgit by LMG, giving brokers access to 24-hour approvals, clawback-free commissions, and flexibility for clients who need to buy before they sell. 
 

This partnership brings Bridgit’s category leading bridging solution, powerful technology together with LMG’s network and outstanding broker service, enabling brokers to deliver the right finance at one of the most critical points in a property deal.

In a tightening market, brokers are under more pressure to help clients act quickly without making rushed decisions. According to Bridgit, 1 in 3 Aussies miss out on buying opportunities due to slow approvals, while 52% of homeowners have to find temporary living arrangements while trying to buy following the sale of their house*. Many of these people are relying on short-term finance or family support to bridge the gap.

Bridgit by LMG solves this with 24-hour approvals, 12-month terms, and LVRs of up to 80% including end debt. Clients benefit from no monthly repayments, while brokers enjoy clawback-free commission and access to low doc options, ideal for downsizers and self-employed borrowers.

This deeper partnership also lays the groundwork for future integration between MyCRM and Bridgit’s platform, reducing double handling and creating a faster, more seamless path to approval for brokers and their clients.

“Bridging finance isn’t a niche product anymore, it’s a real need for more Australians", said Ewen Stafford, Executive Director & CEO of LMG. 

“Nearly seven in 10 of our brokers, 67%, are already accredited with Bridgit, and we’ve seen a 15% per cent uplift in settled loans in the past 12 months, so this partnership with Bridgit makes sense. With Bridgit by LMG, brokers now have a solution that keeps them at the centre of the client journey.”

Bridgit by LMG is built for real-life scenarios: upsizers managing tight timelines, downsizers needing breathing room, and investors juggling multiple property deals - with the support of a broker at every step.  

Aaron Bassin, CEO Bridgit comments: This partnership is about delivering a better bridging solution to more Australians, giving them the confidence to buy now, sell later, and unlock their wealth.

By teaming up with LMG, we’re empowering brokers with a market leading solution that enables fast, flexible bridging finance. With instant scenario workshopping, approvals in under 24 hours, and a seamless digital experience, LMG brokers can now deliver an elevated service to their clients.

Bridgit by LMG builds on LMG’s broader strategy to bring more lending solutions to brokers that solve unique client needs, and follows the launch of Apollo by LMG, Go Flexi, and Go Beyond.

Brokers who aggregate with LMG and Loan Market have immediate access to Bridgit by LMG